🌱 Vegan + Cruelty Free
🚛 Fast Free Shipping on AU Orders Over $129
🦘 Australian Made
⚡ Daily Dispatch
POW: Your Curl-Setting, Frizz-Fighting Power Move
✅ No silicones
✅ No drying alcohols
✅ No crunch
This styling gel locks in definition, amps up hydration, and keeps curls soft—not stiff. Use it solo for sleek hold or layer over Curl Cream for extra shape and shine.
Why You’ll Love It
🌀 Shapes and sets curls—no stiffness, no crunch
💧 Boosts hydration with aloe, Australian Botanicals + soy protein
🌱 Tames frizz and adds a healthy, natural shine
✨ Ideal for layering or using solo on wash day

🎯 How To Use It
Everyday Styling: Apply to damp hair in sections. Scrunch or smooth through curls, then air dry or diffuse for hold and definition.
Refresh & Define: On day two, reactivate with water. Use a small amount of POW to reshape curls and smooth down frizz.
🌱 Vegan + Cruelty Free
🚛 Free Shipping on AU Orders Over $149
🦘 Australian Made
⚡ Daily Dispatch







POW Strong Hold Gel 250ml
A Strong Hold Gel for extra curl DEFINITION and control.
Do you want more control of your curly hair? POW Strong Hold Gel is your go-to for curl control.
Infused with Soothing Aloe Vera to calm your hard-to-manage mane. This strong-hold Curl gel uses plant proteins and camellia to seal in hydration and reduce frizz. It then locks your curls in position with its powerful active ingredients.


